What controls the timeline
The two biggest factors are scope (pages, features) and how quickly you provide content and feedback. A 4-page LaunchPad can go live in 7 days; a Starter 1–2 weeks; a Growth site 2–3 weeks; a custom Pro build 3–5 weeks.
Delays almost always come from content, not build. Send copy, photos and logos early and approve designs promptly to keep things moving.
How to keep it on track
Agree milestones upfront, nominate one decision-maker on your side, and batch your feedback. One consolidated round of changes is far faster than many small ones.
Frequently asked questions
Can a website be built in a week?
Yes, a LaunchPad (4 pages) is live in 7 days. Larger custom sites need longer because of design, content and testing.
What slows a website build down?
Mostly waiting on content, photos and approvals. The build itself is predictable; the inputs are the variable.
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Written by Darren Dudley
Experienced practitioner1 July 2026